Blogging has so abounding advantages for business owners that it’s a benevolence so few of them do it. One of the affidavit is that some humans anticipate every blog column has to be a long, able article. But that doesn’t accept to be the case.
Blogging is really, absolutely important now, not alone because humans will appointment your blog directly, but because your blog can be anchored calmly into added places, such as on-line communities, Facebook pages, and even iPhone apps. So if you’re not blogging yet, I achievement this commodity convinces you that it’s simple to do.
Here are 20 things to blog about.
Report on accepted diplomacy and news: One of the easiest and a lot of accessible options: Simply hotlink to an on-line account story, and add a branch or two of your annotation to it.
Summarise the latest research: Take some all-embracing analysis from your breadth of expertise, and summarise it in a anatomy that’s accordant and allusive to your market.
Share belief from your life: Speakers are consistently award means to plan in anecdotes from their activity into their presentations. There’s no acumen you can’t do the aforementioned affair with your blog.
Rant!: Express an opinion! You don’t accept to be abrupt and obnoxious, but your blog is the abode area your personality comes through. So be direct, aboveboard and don’t sit on the fence.
Analysis a book you’ve read: If you’ve apprehend a acceptable book recently, address a abrupt book analysis on your blog. Again, your purpose is to advice your blog readers, so they can adjudge whether or not to apprehend the book themselves.
Advance a artefact or service: If you consistently broadcast high-value content, your blog readers will not apperception the casual promotional blog post. In fact, they about apprehend it. If you can tie in the promotional being to some agreeable (for example, a high-content blog column that ends with a hotlink to the product), so abundant the better.
Advertise something new: Use your blog to accomplish announcements – whether they are new products, new services, new agents abutting your team, success belief from a client, and so on.
Accredit to added experts in the field: Everything you address doesn’t accept to be aboriginal content. In fact, it’s absolutely accepted for bloggers to accredit to added Web website – and in particular, to added bloggers. It’s a abundant way to accommodate amount to your readers, and aswell encourages added Web sites to hotlink aback to you.
Copy added people’s material: In some cases, you can even use added people’s actual directly, after accepting to hotlink to it. Of course, this alone applies if you accept absolute permission to do so!
Contour a applicant or customer: Use your blog to address a profile, case abstraction or success adventure about a applicant or customer. You could even ask them to answer, say, three questions, and column this as an account on your blog.
Share a absolute testimonial: When audience say nice things about you, get their permission to use that as a testimonial, and afresh column it to your blog. Again, as continued as you don’t do this all the time, your blog readers will not apperception this casual self-promotion.
Almanac an audio clip: Some humans acquisition it easier to almanac audio than to write. I don’t – I acquisition it abundant easier to address than to record. But I apperceive some humans who anticipate annihilation of affairs out a articulation recorder, iPod or iPhone and recording a abrupt audio clip, which they can afresh broadcast to their blog. It doesn’t accept to be CD quality, either – as continued as it’s not cutting or difficult to understand.
Almanac a video clip: The next footfall is video, and afresh I apperceive some humans who acquisition it a breeze to almanac a video blow of themselves, with a short, aciculate bulletin they can afresh broadcast to their blog.
Insert a YouTube video: You don’t even accept to almanac the video blow yourself. YouTube, Vimeo, Viddler and added video-sharing sites accomplish it simple for you to bury their video clips into your blog.
Recommend a Web site: Acquisition a Web website you like, that your readers ability acquisition advantageous as well? Address a abrupt analysis of it on your blog, forth with a hotlink to the site.
Acknowledgment a frequently asked question: I bet your e-mail program’s “Sent Mail” binder has some gems of advice you’ve aggregate with somebody, in acknowledgment to a catechism they asked you. Why absolute this to just one person? Abounding of these answers you address could calmly administer to lots of people, with a bit of alteration to adumbrate arcane data and put it in context. This is abundant antecedent actual for blog posts.
Jot down a blooming idea: Blog posts don’t accept to be long, structured online writing – as you would do for a newsletter, annual or even an commodity on your Web site. It’s OK to just jot down a few notes, as continued as they accomplish sense.
Broadcast your podcast posts: You ability accept a podcast that humans subscribe to, so they accept your episodes automatically. To ability even added people, broadcast anniversary adventure on your blog as well, so that non-subscribers (to the podcast) can blunder beyond it.
Share a PowerPoint presentation: Create a bulletin as a PowerPoint presentation, and afresh use SlideShare.net to broadcast it to the Internet. You can afresh bury this into a blog post, just as you would do with a YouTube video.
Advertise a advancing event: Use your blog to advertise your advancing events. You apparently advance them everywhere abroad as able-bodied – such as your Web site, your e-mail newsletter, your Twitter feed, etc. – so why not column them on your blog as well.